Resume

ZAKARIAH CLARK

Contact

 

Skills

Content writing/editing          Website development         Content management

Social media marketing        Public relations                    Project management

Journalism Writing                 Graphic design                     Proofreading

Qualifications

Talented and motivated strategic communicator with strong written, verbal and graphic communication skills developed through positions in journalism, public relations, and marketing. The ability to analyze, plan, and adapt quickly, while meeting strict deadlines for multiple projects.

Work History

Website/Video Editor/Social Media Coordinator: First Congregational Church of LA
Los Angeles, CA, 1/2016 – 9/2016
Maintained two websites, an active Facebook presence, and email newsletters. Radically redesigned email newsletters to improve mobile readability, increasing number of opens and click throughs. Refined website’s navigation to improve UI, and created structures for organizing archival content. Edited and posted weekly videos, while improving editing standards and quality of output. Worked with Communications Manager to develop graphic elements as needed.

Communications Specialist/Consultant: Mending Kids International
Los Angeles, 6/2015 – Current
Developed strategic narratives that accurately portray the strengths and successes of the organization. Researched and assessed the surgical medical needs of various underserved populations. Wrote compelling needs assessments and promotions to encourage private donations and constituent involvement in new programs.

Communications Specialist/Publications Designer: LexArts, Inc.
Lexington, KY, 8/2013 – 7/2015
Design and produce two publications (ArtMatters, ArtScope) on tight deadlines, reaching more than ten thousand subscribers and constituents. Increase organization visibility through social media engagement. Work with graphic designers to create and refine marketing collateral for various forms of print and web.

Marketing Consultant: Bluegrass Rape Crisis Center
Lexington, KY, 6/2013 – 6/2015
Radically redesigned BRCC website to showcase its expansion. Developed online campaigns for its 40th anniversary celebration, focusing on the 40 Years of Change campaign (including web copy, video content, publications, and social media engagement). Offer ongoing assistance with strategic communication efforts.

Content Writer, Gladiator Law Marketing
Berea, KY, 11/2012 – 11/2015
Write compelling, original content for a variety of clients. Develop targeted marketing personas for the practical demonstration of goods and services in their intended contexts.

Communication Director: University of Kentucky Appalachian Center
Lexington, KY, 10/2009 – 7/2011
Developed a dynamic website to display news and archival academic texts using an advanced CMS platform. Increased awareness of center programs among key constituents and campus at large. Implemented, coordinated, and supervised communication intern program. Developed an online platform for the Intro to Appalachian culture course for incoming faculty and staff.

Freelance Writer: Various Publications
Various Locations, 03/2002 – Current
Freelance writer for various local publications, including Equestrian Magazine, Richmond Register, Berea Citizen, and Bluefield Daily Telegraph.  Responsible for developing story ideas, conducting interviews, and taking photographs.

Oral Historian/Project Manager: University of Kentucky Oral History Department
Lexington, KY, 6/2011 – 2/2015
Developed subject specific oral history project.  Interviewed participants and wrote descriptions of interviews for the website. Interviews will be used as primary sources for academic research.

Content Editor: Lightworks New Media
Lexington, KY, 8/2004 – 6/2007
Wrote and edited online content, brainstormed and developed articles and features, managed schedule for a 24 hour video channel. Developed an internet radio station, managed website content database, and edited three email newsletters.

Education

Berea College, Berea, KY, B.A. Communication, 2003

Community Engagement

Social Network Committee/Volunteer Reader: Moveable Feast Lexington
Lexington, KY, 3/2014 – Current
Assist with marketing for events, offer design consultation and social media assistance.

Marketing Volunteer/Committee Member: Bluegrass Rape Crisis Center
Lexington, KY, 5/2013 – Current
Provide graphic design, marketing and strategic communication assistance via committee engagement and one-on-one sessions.

Social Network Committee/Volunteer Reader: Central Kentucky Radio Eye
Lexington, KY, 3/2013 – Current
Read publications over the radio to blind population. Assist with marketing for events, including graphic design and web design.

 

References, recommendation letters, and work samples are available. Email me for info.